Creating AI Images: How Modern Image Generators Really Work
2026-05-16 · Künstliche Intelligenz
Table of Contents Creating AI Images What is AI image generation? How do modern AI image generators work? What happens behind the scenes when using a...
Wero in Online Shops: Can Europe’s New Payment System Replace or Complement PayPal?
2026-05-07 · E-Commerce
Introduction Wero is often labeled “the European PayPal”. In real shop projects that shortcut doesn’t help much, because Wero behaves diff...
At the a.tv Business Forum 2026 in Augsburg: Using AI Strategically Instead of Following the Hype
2026-04-28 · Künstliche Intelligenz
Introduction I attended the a.tv Business Forum 2026 in Augsburg. The central theme was “The Future of Truth—Between AI Creativity and a Return ...
EmDash: Is Cloudflare’s CMS an alternative to WordPress?
2026-04-03 · Website-Optimierung
The Cloudflares-CMS EmDash EmDash is Cloudflare’s new open-source CMS (preview v0.1.0, April 2026) positioned as a long-term alternative to WordPress....
PHP Is Alive — Or Is It Time to Move On?
2026-04-02 · Website-Optimierung
Introduction “PHP is dead” has been said for years — and yet PHP keeps showing up where the web actually runs. I remember the old jokes: ...
PHP Relicensing to BSD-3: What You Need to Watch For
2026-03-17 · Website-Optimierung
Introduction PHP is cleaning up its licensing—nothing changes technically, but the legal story gets much clearer. I’ll break down what change...
Instagram Content Strategy for Local Businesses: A Booking System
2026-02-27 · Social Media
Introduction I don’t use Instagram as random posting—I use it as a booking funnel: reach in, trust up, appointment booked. In this guide, I&rsq...
NVIDIA PersonaPlex-7B: Full-Duplex Speech AI with Role and Voice Control
2026-02-17 · Künstliche Intelligenz
NVIDIA PersonaPlex: The End of Robotic Pauses? Voice assistants still sound like walkie-talkies. You speak. Pause. The AI thinks. Pause. Answer. That&rsqu...
More Trust, Better Conversions: How to Use Author Boxes and Trust Boxes the Right Way
2026-02-16 · Website-Optimierung
Author Box vs. Trust Box – Why They Are Not the Same Many websites use elements today to build trust. Two of them are often confused: author box and...
Flexbox ist nicht gleich Flexbox – wo der Unterschied wirklich liegt
2026-02-12 · Webdesign
Flexbox Is Not the Same as Flexbox – Where the Real Difference Lies The term Flexbox is used today in completely different contexts. In web design, ...
Why companies in Augsburg fail in 2026 – because they are not seen
2026-01-06 · Marketing
Why many businesses will fail in 2026 – and what cinema closures in Augsburg have to do with it Cinemas have existed for more than a century. Sinc...
FLUX or Nano Banana? Which AI Is Better for Design, Branding, and Image Series
2026-01-03 · Künstliche Intelligenz
FLUX or Nano Banana? Which AI Is Better for Design, Branding, and Image Series AI image generation is no longer about creating a single impressive visual....
Shopware vs WooCommerce: Which B2C Store Fits Your Audience?
2025-12-31 · E-Commerce
Introduction I’ll match WooCommerce and Shopware to the right B2C audience—so you can choose based on fit, not hype. You’ll get two commo...
Facebook link limit: Meta tests a paywall for external links
2025-12-22 · Social Media
Facebook is currently testing a link limit: for selected Professional Mode profiles and Facebook Pages, only two external links per month in organic posts ma...
Withdrawal button in online shops: mandatory from 2026 – what you need to know now
2025-12-22 · E-Commerce
The new withdrawal button is coming – what online shops need to know now Buying online is easy. Withdrawing hasn’t always been. That is exac...
WordPress updates: risks, fears and why they still matter
2025-12-16 · Wordpress
Why WordPress updates trigger so much uncertainty The most uncomfortable button in the WordPress backend is not “Delete”, but “Update now”. Hardly anything ...
WordPress 6.9 – the most important new features for your website
2025-11-26 · Wordpress
WordPress 6.9: what really changes – and what you should pay attention to WordPress 6.9 is not a flashy release, but a strategically important one. The focu...
OpenAI Prompt Optimizer explained: how to get better results from ChatGPT – including a complete guide
2025-11-25 · Künstliche Intelligenz
OpenAI Prompt Optimizer: why bad prompts are no longer an excuse GPT-5 pushed ChatGPT to a new technical level – better text, more precise code, stron...
At the end of October your impressions rise again – but that doesn’t automatically mean better rankings
2025-11-15 · SEO (Search Engine Optimization)
Google Search Console: why your impressions rise again since late October – without ranking better Since mid-September 2025, impressions in Google Sea...
Word vectors in AI search: how semantic embeddings evaluate content
2025-11-06 · SEO (Search Engine Optimization)
Word vectors in AI search: how modern search evaluates keywords Search systems are changing radically. Classic keywords alone are no longer enough because A...
PHP 8.5 is coming: what you should prepare now and which risks you avoid
2025-11-04 · Website-Optimierung
PHP 8.4 and 8.5: what you need to know – and when to upgrade PHP is speeding up. At the same time, WordPress, TYPO3 and Shopware are raising minimum r...
Google Search Console shows no recent data – here’s why
2025-10-25 · SEO (Search Engine Optimization)
Why are multiple days missing in my Google Search Console? For several days, many website owners have seen no up-to-date data in Google Search Console. I ha...
llms.txt & llms-full.txt – how to protect your website from AI content scraping
2025-09-23 · SEO (Search Engine Optimization)
llms.txt & llms-full.txt – protecting and controlling your content for AI crawlers Status: September 2025 AI is changing how web content is used....
Google Search Console update: why your impressions suddenly drop
2025-09-20 · SEO (Search Engine Optimization)
Google update September 2025: why your impressions drop in Search Console Since mid-September 2025, many website owners and SEOs have reported a sudden decl...
Agentic Commerce & Shopware Copilot – AI power from Shopware Community Day 2025
2025-09-17 · E-Commerce
Agentic Commerce & Copilot – AI as a turbo for your online shop At Shopware Community Day 2025 (SCD), Shopware delivered a clear outlook on the fu...
I am getting married – and changing my name. What does this mean for my SEO?
2025-10-02 · SEO (Search Engine Optimization)
Name change and SEO – how to stay visible I am marrying a wonderful woman – and changing my name. Personally, this is a meaningful step. Professionally, it ...
Why SCinet and SciNet have nothing to do with my studio scinet
2025-09-09 · Marketing
SCinet, SciNet and scinet are not the same At first glance, SCinet, SciNet and scinet look almost identical. In reality, they represent completely different...
WordCamp US 2025 in Portland – review and highlights
2025-08-30 · Wordpress
WordCamp US 2025 in Portland – more than just an event From August 26 to 29, 2025, Portland once again demonstrated why WordPress is not just a CMS, but a m...
Third-party cookies coming to an end: what this means for privacy and online marketing
2025-08-19 · Marketing
The end of third-party cookies – what does it mean for you and your business? Cookies have always been a double-edged sword: useful for logins and shopping ...
GPT-5 compared: what the new AI model brings to web development and SEO
2025-08-07 · Künstliche Intelligenz
GPT-5 in real-world use: is the new AI model worth it for web development & SEO? On August 7, 2025, OpenAI released GPT-5 – promoted as the biggest leap...
More visibility through brand mentions: how to get mentioned more often online
2025-08-08 · SEO (Search Engine Optimization)
Brand mentions: why brand references are gold for SEO & AI search engines Brand mentions – whether with or without backlinks – are far more than just an SEO...
Web design trends 2025: styles, impact & implementation
2025-08-01 · Webdesign
Web design trends 2025: inspiration through strong design styles Are you looking for modern web design trends for 2025? Here you’ll find not only inspiratio...
WebWeAct delivers a new website for Bikers for Kids Augsburg
2024-07-30 · Web We Act
WebWeAct project: Website for Bikers for Kids Augsburg For Bikers for Kids Augsburg – a committed community of motorcycle enthusiasts with a big heart for d...
WebWeAct delivers a new website for the EHC Happy Weekend
2025-07-08 · Web We Act
WebWeAct project: Website for the EHC Happy Weekend As part of my charity initiative WebWeAct, I created the new website for the EHC Happy Weekend free of c...
Women, leadership & future skills: What we must learn from Gen Z
2025-06-27 · Arbeitswelt & New Work
Women, leadership & future skills: What we must learn from Gen Z On June 27, 2025, the IHK Schwaben invited people to the “Women and Business” forum in ...
Social media image sizes 2025 – the current cheatsheet
2025-07-02 · Social Media
Social media image sizes 2025 – the current cheatsheet Anyone publishing content on social media should know the platform image sizes exactly. Wrong formats...
Working from home in the creative & digital industry – why it works so well
2025-06-24 · Arbeitswelt & New Work
Why creatives and developers love working from home People who think creatively or build digitally rarely work in a classic 9-to-5 mode. Good ideas don’t sh...
Wie du Selbstständige unterstützt – ohne Geld, aber mit Wirkung
2025-06-30 · Social Media
Support, der nichts kostet – aber alles verändert Ich habe viele Freund:innen und Bekannte, die selbstständig sind – als Content-Creat...
How Fibonacci numbers and the golden ratio help you design better
2025-06-22 · Webdesign
The golden ratio – harmony, Fibonacci & web design Whether in nature, art or a website layout: the golden ratio stands for visual harmony and balanced...
Your website is the center – not your Instagram profile
2025-06-21 · Social Media
Website as the hub – why social media is only your outposts Instagram brings visibility. Your website builds trust. If you want to convince online, you need...
Shopware 2025: Big AI promises – but what is already usable today?
2025-06-17 · E-Commerce
Shopware 2025: AI push, Agentic Commerce and new B2B components in focus Shopware wants to revolutionize e-commerce with AI and new B2B tools. But what is a...
ChatGPT or Copilot – which is better for PHP development?
2025-06-16 · Künstliche Intelligenz
ChatGPT or Copilot – which is better for PHP development? I work with PHP every day – on my own MVC structures, database-driven applications and client web ...
Instagram on Google? You decide whether your content is visible
2025-06-13 · Social Media
Is Instagram now good for my SEO? Instagram content will soon become visible in search engines – what does that mean for your SEO and how can you use it...
Attention, small Shopware merchants: reporting required by 30 June 2025
2025-06-12 · E-Commerce
Shopware Fair Usage Policy 2025 – what you need to know Since March 2025, a new Fair Usage Policy (FUP) applies to users of the Shopware 6 Community E...
WordPress vs. Squarespace – the direct comparison
2025-06-12 · Wordpress
When it comes to website systems, platforms like Squarespace often come up next to WordPress. Both look modern and powerful – but they follow completel...
WordPress vs. Wix – which is the better fit for your website?
2025-06-10 · Wordpress
When it comes to choosing the right system, many people think of WordPress or Wix – but which one actually fits your project? Both promise an easy setu...
WordPress vs. Webflow: which system fits your project better?
2025-06-08 · Wordpress
In web development I often hear the same question: "Should I build my website with WordPress or Webflow?" Both systems have their place – but...
No clarity, no design: why positioning and corporate design are the foundation of your marketing
2025-06-06 · Marketing
Positioning first – otherwise you’re designing into nothing Many start with a logo or a website – without truly clarifying what they stand...
What actually sets neuro web design apart from classic UX design?
2025-06-05 · Webdesign
This question sounds simple, but there’s more behind it. Neuro web design is not just “UX with a bit of psychology”. It is based on neurosc...
AI search engines and LLMs: what’s the difference and which ones are there?
2025-06-03 · Künstliche Intelligenz
AI search engines vs. LLMs – what’s behind it and what matters in 2025? Since ChatGPT exploded, artificial intelligence is suddenly everywhere &...
Understanding AI search: how to make your website visible for artificial intelligence
2025-06-02 · SEO (Search Engine Optimization)
Lately I’ve been asking myself this a lot: How can I show up in AI searches like ChatGPT, Perplexity, or Bing Copilot? And more importantly – wha...
Small agency, big impact: why personal web projects are trending again in 2025
2025-06-01 · Webdesign
Personality instead of agency assembly lines – why that matters again in 2025 The trend is clear: more and more companies, self-employed people, and f...
WooCommerce, Shopware or Shopify – which shop system fits your business?
2025-05-30 · E-Commerce
Launching an online shop is easy today – but which system is the right one? WooCommerce, Shopware and Shopify take different approaches. Often, the biggest d...
WordPress launches an AI team – what it means for us
2025-05-27 · Wordpress
WordPress has officially launched its own AI Team. And that’s a big step – because AI is no longer just tolerated or tested informally, but actively develope...
Your AI is lying to you – or hallucinating?
2025-05-25 · Künstliche Intelligenz
Case study: my AI lied to me I simply wanted to know whether a certain legal change was already in effect – but the answer I got was wrong. Sounds harmless?...
“Like” is yesterday: why Facebook now pushes “Follow”
2025-05-26 · Social Media
Over the past years, Facebook has fundamentally changed the design and functionality of business pages – especially regarding the two interaction types “Like...
TYPO3 or WordPress – which CMS fits your project?
2025-05-23 · CMS
Choosing the right content management system (CMS) for your website often comes down to one question: TYPO3 or WordPress? Both have strengths – but they don’...
What’s coming with WordPress 7.0? Preview of features & opportunities
2025-09-20 · Wordpress
Update as of May 20, 2026 – WordPress 7.0 has officially launched After multiple delays, WordPress 7.0 “Armstrong” was officially releas...
Dark mode in web design – more than just a trend?
2025-05-23 · Webdesign
Over the last few years, dark mode has evolved from a visual gimmick into a serious design feature. More and more websites and apps let users choose between ...
Local SEO for regional businesses – how to get visible in your city
2025-05-23 · SEO (Search Engine Optimization)
Local SEO for Augsburg: how to get visible in your city Do you run a local business in Augsburg or the surrounding area and wonder how to get found online m...
Why your website is losing visitors – and how to fix it right away
2025-05-23 · Website-Optimierung
Many business owners invest time and money into their website – and still the results don’t show up. Visitors drop in briefly and leave just as fast. Why? H...
Why your website shouldn’t be a website builder – and what you need instead
2025-05-23 · Webdesign
Many founders initially choose a website built with a website builder. Fast, affordable, online – sounds tempting. But what starts out simple often t...
Accessibility from 2025: what the new law really means for you
2025-05-23 · Website-Optimierung
From June 28, 2025, the German Accessibility Strengthening Act (BFSG) comes into effect – a step towards better digital participation for people with disabil...
Instagram 2025: why vertical formats are now mandatory
2025-02-01 · Social Media
Instagram has evolved rapidly in recent years – not only in features, but also visually. What started as a square-first platform is now dominated by vertical...
